The Google Approach to Research

Research labs are often places of nose-down, grinding hard work directed toward a very specific goal.  I propose that creating a more fun, lighter atmosphere that encourages new projects, free pursuit of interests, frequent discussion between different fields, and brainstorming will be better able to synthesize ideas, unite diverse backgrounds, and inspire insights into today’s most challenging scientific and design issues.


~ by djstrouse on February 25, 2008.

2 Responses to “The Google Approach to Research”

  1. How would you define “fun, lighter atmosphere”? At what point does this distract you from the work you have to do?

  2. ‘Fun, lighter atmosphere’ encompasses open spaces, no dress codes, no titles, and as little bureaucracy as possible. The point is to ensure that people transition from ‘keeping busy’ to ‘being productive’.

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